Examination Of Effects Of Competitive Strategies On The E-Commerce Companies In Terms Of Achieving Sustainable Competitive Advantage
Ansuman Mukherjee, LLM, Corporate & Commercial Law, Christ (Deemed to be University), Bengaluru
ABSTRACT
It was previously thought to be technically impossible, but the history of Supreme-commerce connects businesses and customers in an exchange market setting across all geographical, cultural, and legal barriers on an inconceivable scale. As web pages and social networks began to point people toward e-commerce, the businesses' online services were enhanced and made available to everyone via smart phones, tablets, etc. E-commerce exposes new social and environmental problems that have the potential to be very pervasive and viral, in addition to economic concerns about pricing and competition. There have been a number of studies done to look at the conversion of conventional business models into e-businesses, the effect of e-commerce enterprises on conventional company operations, or the prospects presented by technical advancements. In order to provide a lasting competitive advantage inside e-commerce enterprises, the implications of the competitive tactics will be discussed.
Keywords: E-Commerce, Competitive tactics, businesses, social
