Cultural Catalyst: Assessing The Multifaceted Impact Of The Nita Mukesh Ambani Cultural Centre On The Traditional Cultural Expressions Of India
- IJLLR Journal
- Jun 10, 2025
- 1 min read
Dr. Jigmee Wangchuk Bhutia, Advocate, High Court of Sikkim, Patentee of Hand Operated Snack Cutter (Design).
Chung Chung Doma Bhutia, Assistant Professor of Sociology, Nar Bahadur Bhandari Degree College, Tadong, Sikkim.
ABSTRACT
All the communities have their own sets of music, dance, art, designs, names, signs and symbols, performances, ceremonies, rituals, customs, handicrafts and narratives, etc. All these may include to be Traditional Cultural Expressions (herein referred to as TCEs). TCEs are the integral part of Traditional Knowledge (herein referred to as TK) and are passed down from generation to generation forming a part of their identity and heritage. Nita Mukesh Ambani, the founder and Chairperson of Reliance Foundation, has come up with the initiative of one of its own kinds Cultural Centre, “Nita Mukesh Ambani Cultural Centre” (herein after referred to as NMACC) in Mumbai, which aims to preserve and promote the rich and diverse TCEs of India along with safeguarding and celebrating them. Furthermore, it will even serve as a dynamic hub for those interested in appreciating, learning and showcasing TCEs of various communities of India. The main objective of this article is to focus on the positive as well as negative impacts of the NMACC on the TCEs of India.
Keywords: TCEs, NMACC, Documentation, Preservation, Misrepresentation.
