Dr Kriti Singh, Associate Professor, Amity School of Communication, Amity University, Noida
1. Introduction
In contemporary society, the increasing value of personal data has underscored the utmost importance of safeguarding individual privacy and data. The prevalence of digital technologies, the widespread availability of online services, and the continuous growth of connectivity have created a context in which personal data is consistently gathered, analysed, and disseminated. This chapter examines the complex nature of data protection and privacy in the era of digitalization, with particular emphasis on the Digital Personal Data Protection Bill, 2023 (DPDP Bill), a significant legislative advancement in India. It will endevour to present an overview of the DPDP Bill. The new legislation is a significant legislative measure aimed at safeguarding the privacy of individuals in India, while simultaneously fostering the expansion of the digital economy. The aforementioned legislation was enacted by the Indian Parliament during the month of August in the year 2023, with its implementation anticipated to commence in the early months of 2024.
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