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Streaming Wars: Global Competitive Analysis And India’s Legal Dynamics




Millind Dev, B.A. LL.B., Bennett University (The Times Group)


ABSTRACT


This paper delves into the rapidly growing Over-The-Top (OTT) market in India, with a particular focus on defining the market accurately within the Indian context. The author explores the distinct framework of OTT platforms compared to traditional television. The analysis examines prominent OTT merger cases from various global jurisdictions to gain a broader perspective. This comparative approach sheds light on how markets are defined elsewhere, the key players involved, and their market share distribution. Finally, by evaluating India's OTT market maturity, the research aims to ascertain whether competition concerns necessitate regulatory suggestions or if the market remains in its nascent stage.

Indian Journal of Law and Legal Research

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Abbreviation: IJLLR

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ISSN: 2582-8878

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Website: www.ijllr.com

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Accessibility: Open Access

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License: Creative Commons 4.0

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Submit Manuscript: Click here

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Licensing: ​

 

All research articles published in The Indian Journal of Law and Legal Research are fully open access. i.e. immediately freely available to read, download and share. Articles are published under the terms of a Creative Commons license which permits use, distribution and reproduction in any medium, provided the original work is properly cited.

 

Disclaimer:

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The opinions expressed in this publication are those of the authors. They do not purport to reflect the opinions or views of the IJLLR or its members. The designations employed in this publication and the presentation of material therein do not imply the expression of any opinion whatsoever on the part of the IJLLR.

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