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The Rise Of Online Defamation Cases By Social Media Influencers




Shivani Karnawat, Research Scholar, Sangam University, Bhilwara

Dr. Vishnupriya Dadhich, Assistant Professor, Sangam University, Bhilwara


ABSTRACT


The internet has intensely reshaped the exercise of permitted communication or free speech by providing a platform where persons can communicate with a global spectators instantly. Social media influencers, who have enlarged significant public followings, now play a key role in shaping opinions and narratives online. However, this exhausted reach has also led to a surge in defamation cases, as false or destructive statements made by influencers can quickly affect reputations and lead to legal disputes. This study examines the increasing trend of defamation lawsuits involving social media influencers, exploring the challenges of applying traditional defamation laws to the digital environment. It further investigates how courts and legal systems are adapting to address the unique issues posed by influencer communication, balancing the protection of individual reputations with the eight to freedom of expression in the online age.


Keywords: Defamation, Social Media Influencers, Freedom of Expression, Digital Law, Legal Adaptation.



Indian Journal of Law and Legal Research

Abbreviation: IJLLR

ISSN: 2582-8878

Website: www.ijllr.com

Accessibility: Open Access

License: Creative Commons 4.0

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Licensing: 

 

All research articles published in The Indian Journal of Law and Legal Research are fully open access. i.e. immediately freely available to read, download and share. Articles are published under the terms of a Creative Commons license which permits use, distribution and reproduction in any medium, provided the original work is properly cited.

 

Disclaimer:

The opinions expressed in this publication are those of the authors. They do not purport to reflect the opinions or views of the IJLLR or its members. The designations employed in this publication and the presentation of material therein do not imply the expression of any opinion whatsoever on the part of the IJLLR.

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