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Legal Implications Of Social Media Shadow Banning And Content Demotion: An Analytical Study




Ankit Kohli & Amber Srivastava, Assistant Prof.


ABSTRACT


Social media has been a game-changer for communication, democratic participation and dissemination of information. Platforms like Meta Platforms, previously known as Facebook, X Corp. (formerly Twitter), and Google LLC have become the custodians of online visibility, with algorithmic governance. Issues surrounding moderation that are seen as controversial involve shadow banning and content demotion, in which users' material is limited without explicit notification. As a countermeasure to misinformation, hate speech and bad content, platforms argue that such measures are essential, but they create a multitude of problems concerning transparency, procedural fairness, freedom of expression, and accountability. The present article analytically explores the constitutional and compositional considerations, intermediary liability regime principles and principles of digital governance in the case of shadow banning .The present article would analytically debate the constitutional and compositional considerations, while examining the principles of intermediary liability and digital governance in the case of shadow banning, especially in the Indian context. It examines whether algorithmic suppression is indirect censorship, and examines the public/private balance of autonomy of the platform and fundamental rights of users.


Keywords: Social Media Regulation, Shadow Banning, Content Demotion, Freedom of Speech, Algorithmic Governance, Intermediary Liability, Digital Rights, Constitutional Law, Online Censorship, Platform Accountability.



Indian Journal of Law and Legal Research

Abbreviation: IJLLR

ISSN: 2582-8878

Website: www.ijllr.com

Accessibility: Open Access

License: Creative Commons 4.0

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Licensing: 

 

All research articles published in The Indian Journal of Law and Legal Research are fully open access. i.e. immediately freely available to read, download and share. Articles are published under the terms of a Creative Commons license which permits use, distribution and reproduction in any medium, provided the original work is properly cited.

 

Disclaimer:

The opinions expressed in this publication are those of the authors. They do not purport to reflect the opinions or views of the IJLLR or its members. The designations employed in this publication and the presentation of material therein do not imply the expression of any opinion whatsoever on the part of the IJLLR.

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